The contents page host a range of ideas designed to appeal to the reader. It has a even mixture of text and images which contrast well with one another. The use of the images accompanying the images is very useful to the reader as it is a visual guide orientating them to their desired article. The images used in the contents page are mainly medium close ups, this has a desired effect as you can see the faces properly of the artists and you know from visual record that this is the person you want to read about.The use of colloquialism in the magazines makes it much less formal, this appeal to young people as the use of abbreviating words has become so much simpler and with this incorporated in to the magazine, the intended audience fells that they are effectively being heard.
Another technique implored in this magazine is the use of advertising, this
is good for the readers as they can find out how to access, take part and win competitions and prizes.
The NME contents page, hosts a range of high contrasting colour and a mixture of different font types, this elaborates on the individual style of the magazine and keeps it in context with the rest of their magazine of being vibrant and quirky. The mixture of texts and fonts on the contents page connotes the impact the magazine is meant to have on the individual and symbolises a message that it is good to be different. The effect this has on the audience is very impartial as this leads the reader to be interested and hooked into reading more, which is essentially the aim of the contents page .With the mixture of techniques used the contents page becomes one of the most important pages as this is what people use to judge the magazine on if it has any ‘decent’ articles. The purpose of the contents page is to guide the reader in to finding their intended article and to be a guide to the rest of the magazine; this is done effectively on one page and provided a lot of information pushed in to one page. The contents page is essentially very visually orientated and stands out effectively so that people don’t just ‘skip’ the page.
The quotes to the story line ‘we do things our way’ is very appealing to the audience as it uses ‘Grices Maxims’ in which a tone is set and up held, it has a particular quantity of writing and leads the reader to essentially purchase the magazine. The quote is also appealing to the intended audience as the intended words challenge the imagination in to wanting to read further, the phrase also defies public order in effect, and these appeals to many young people. The whole magazine is mainly centred on the main image and the main double page spread so there are subtle hints all over the magazine to read it.
The main image attached to the contents page is of three guys and they are drinking and smoking, which connotes the fact that this is not a children’s magazine but an adults and has broad casts an idea of ‘anything goes’.
The contents page features advertising as there is a voucher attached to the bottom of it. This is a good idea financially as it is bringing more funds but also good for the readers as it makes them feel they are being looked after, and that their dedication to the magazine has been valued.
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